The Sports industry leading Premium Sports Drink and Protein Brand. BioSteel Sports has risen into a giant with its outstanding SUGAR FREE electrolyte drink and powder formula. Professional athletes and consumers across the globe are motivated to seek out their products. The brand has commercialized to cater to the industry demand due to their exceptional premium ingredients and brand transparency. The Electrolyte Sport Hydration Powder Mix consists of 6 delicious flavours to quench every palate. Watermelon, Orange, Mixed Berry, Lemon-Lime, Grape, and Blue Raspberry. #DRINKTHEPINK
Role / Responsibilities
Worked on product dielines to create new product line extensions. Updated 90% of all existing product ingredients and copy. Prepared tub, protein tub, screw-on-lid container and perforated bottle artwork and dieline for print production.
Created over 60 layflats from scratch starting with dieline to finished artwork with colour, graphics and imagery. Maintained a high level of organization and cleanliness in all digital files. Prepared both PDF and print visuals of layflat artwork to be reviewed internally by all memebers relative to the project and members of the marketing team.
Arranged graphics and company assets in an exceptionally organized manner that then can be accessed by all members of the marketing team. Took direction and approached projects in a collaborative manner, contributing and conceiving ideas to the developmental creative process of new products.